The Big Leap It's finally here! The Raise Your Hand, Say Yes book club episode!

After Tiffany told me about a book called The Big Leap, I put it on my Christmas wish list and crossed my fingers it would show up Christmas morn. And it did! Shout out to my boyfriend's mom for getting it for me! Thank you, thank you :)

I read it within a week and was instantly determined to put what I read into practice. When Tiffany asked me if I wanted to do a podcast episode about it, I knew immediately my answer was OH HELL YES. What better way to hold myself accountable to my new practice than talking about it publicly? I know, public declaration is scary but it works. Every time.

So here we are. We talk all about The Big Leap, Upper Limit Problems, and our Zones of Genius. I'm tellin' ya, I had no idea how much I was holding myself back until reading the book and talking about it with Tiffany. Lightbulb moments, galore.

Even if you didn't read the book, I bet the topics we talk about will still resonate. I bet you approximately one bajillion peanut butter M&Ms.

We’ll be hosting a twitter chat about the book on Tuesday March 10th at noon PST. I'd love to see you there and hear your thoughts on the book! We’ll be posting questions throughout the hour using the hashtag #ryhsybookclub.

Wahoo! See you Tuesday?

xoxo, erin

P.S. the next book we’ll be covering is The Creative Habit: Live it and Learn it for Life by Twyla Tharp. The episode will air May 5th!

it's business time If you’ve ever felt the call to start an online business but aren’t sure where to start, It’s Business Time is a program with myself, Tiffany Han, and Michelle Ward to help you figure out all of the pieces and turn your Big Dreams into a Legit Biz in 6 months.

On March 13th, we are hosting a free webinar called What We Want You to Know About Starting a Business. Sign up here to get the webinar deets AND priority application information for the program (there are only 10 spots available!).


erin_podcast GUYS. This week was my birthday AND I'm on a podcast! Talk about a great way to start the year. Especially because it's a podcast with one of my very favorite people in the entire world, Tiffany Han.

I was SO honored and butterflies-in-my-stomach excited when Tiffany asked me to be on Raise Your Hand, Say Yes. I've listened to every episode and get so much inspiration from each woman's story. Seriously, guys, don't listen before bed. The inspiration will keep you awake. I'm speaking from experience.

I hope I contributed some inspiration to the pot! Or at least some food for thought on leaving a "real" job to start a business and what a wild, amazing adventure that can be.

Take a listen here.

Thank you, Tiffany!! You are my business soulmate; the Flo Rida to my dance party.

And P.S. I'm SO THRILLED to be a part of the the Raise your Hand, Say Yes book club! We’re starting with The Big Leap by Gay Hendricks. Get your copy and give it a read, k? The episode will air on March 4th. Woot!

xoxo, erin

29 FOR 29

happy birthdayGuys it's birthday time! I still get really excited about my birthday for some reason. I hope I'll always feel that way actually :)

This morning I started thinking about what I want for this year. Big and small. Everything that came across my mind, I wrote down. Here's my list. Hold me accountable, k? It's your job.

01 Go back to Europe. No, but actually go this year.

02 Cut my hair short - like above the shoulders short - eep! Cue me scrolling endlessly through Kristen Ess's instagram feed for inspiration.

03 Do 50 real pushups, not the girl kind!

04 Buy a house. Not just any house, but my childhood home. For my dad.

05 Post a dance video to instagram - with some choreographed moves a la Dance Like Nobody's Watching.

06 Start a hobby. I turned my last hobby into my business - yay! but whoops.

07 Put all of my loose prints in frames, HANG THEM, and feel more like a grown-up as a result.

08 Buy an electric car and increase my BOSS status.

09 Work less and make more... or at least drink more. Relax. Have a beer.

10 Get more expensive jeans that make me feel like I'm in a Madewell catalog. What do you think of these?

11 Make more music mixes that I can listen to during the day to feel PUMPED. I'm comin' for ya Flo Rida.

12 Learn how to put on eyeshadow more than one way. I've been doing it the same way for 15 years.

13 Plant bee-friendly flowers. I have a strange urge to help the bees.

14 Start a garden - with whatever is the easiest to grow / doesn't require a green thumb.

15 Say YES only when it's a YES and no when it's a maybe, well I could, let me think about it...

16 Go see Kate.

17 Go see Tiffany.

18 Go see Janna.

19 Re-do my office. Set it up the way I see it in my mind. With double-doors, white walls, and a photobooth backdrop up at all times.

20 Take at least one Friday off each month to visit with family.

21 Create at least one project each month that blows my mind. I know I have it in me.

22 Get 100 likes on instagram (I know, but I want it!).

23 Successfully put Meowmers on a diet. The flab is cute, but it's gotta go.

24 Get ban.do to regram one of my photos. Some of my wishes make me laugh... but the heart wants what it wants.

25 Find and drink good quality tequila (and do so like a lady aka NOT dance on any tables... or do! Who cares.)

26 Declare artsocial a corporation (but ya know, the non-evil kind) and pay quarterly taxes because bidness is boomin'.

27 Go on vacation to a tropical place for the holidays like they planned in Four Christmases (but actually go).

28 Continue to work on letting go of worrying and fully accepting the fact that we're all in league with greatness. So we should own it.

29 Feel fully present in my work and walk away or take a break when I can tell I'm running on empty just to reply to one. more. email. Just stop when I need to stop.

This list is doable right?? Well maybe not the 50 pushups... I kid, I kid. I'm doin' it!

xoxo, erin



I've never picked a word to represent my year before. I always love hearing about other people's words for the year, but for some reason I've never tried it. I'm more of a resolutions and goal-setting gal, I suppose.

This year, I thought I'd give it a try. After coming across and completing Susannah Conway's brilliant Find Your Word email course, one word was definitely coming to mind: open.

A few days after completing Susannah's course, I came across something that made me realize just how important my new word could be for me. I read a book that explained worrying in a way I'd never thought of before. It said that when we worry about something, we're basically saying NO to any success or happiness that's trying to emerge in that moment.

WHAT. I know, right?? Of course I want more success and happiness. We all do! Reading that made me realize that worrying isn't about caring too much or analyzing a situation, like I thought. Instead worrying is just fear in disguise. And whenever I worry, I'm closing myself off from good things. No more, bro. Knowing that makes me want to stop immediately.

So by declaring open as my word for 2015, I'm promising myself I will do my best to release the worry, fear, doubt, social media comparing ;) Because I want to be open to all of the good that surrounds me and the good that's trying to emerge, in all its forms: love, success, creativity, inspiration, health, happiness, a free chai... whatevs.

I'm sure I'll have some slip ups, going cold turkey on worrying won't be easy. But that's okay. I'll start over. As many times as I have to.

I can't wait to see how this year unfolds with open at the forefront of my thoughts and decisions...! Did you pick a word for 2015? I'd love to hear what it is!



Photo by Sugar Photography.

BRING IT, 2015


Guys, how is it holiday time already!! This year FLEW by... but you know the rules: time flies when you're having FUN. Right? Sure, why not.

2014 has definitely been a learning and growing year (I have a feeling every year will be a learning and growing year!). I've learned so much about where I want to go with graphic design, what I want to offer, who I'd love to work with, and what my bigger vision is for artsocial.

I'm taking some baby steps and some moderately high jumps to get closer to that vision, and I cannot wait to share errthang with ya.

One goal I've already put in motion is to continue offering in-house design services. After taking away that service this summer, I immediately regretted it. I thought omg what am I doing, I love being an in-house designer!!

I thought I needed to move on to bigger projects, one-time projects, all the projects. Such a mistake... just because I can do all the things, doesn't mean I should. Rookie move.

Sure, taking away a service and then bringing it right back might make me look like a nutbag. But what's more important to me is staying true to the offerings that light me up and help my clients the most. Bottom line is, I want artsocial to be valuable and helpful and FUN. Otherwise, what's the point, eh?

So what else is up my 2015 sleeve you ask?? Well... the artsocial shop - ah! So excited about this. If you aren't already, make sure you sign up for blog updates to be the first to hear about it! Doors open January 5th. Exclusive logo design made so so easy... and other goodies too. It's all about ease in 2015, y'all.

I'll also be starting a collaboration in 2015 that is going to be pure MAGIC. Ohmygah I can't wait.

Normally, I feel sad when a year comes to a close... but there's something about 2015 that feels really really exciting. What are you looking forward to most in 2015?

Happy Holidays, friends!! Talk soon :)



Photos via Death to the Stock Photo


why-I-started-artsocial I was recently asked, Why did you start your own business? Is it worth all the time and effort?

Short answer: Because I had to. I couldn't NOT do this. And HELL YES it's worth it, no question.

Long answer: Starting my own business almost wasn't even a choice. Something inside me had to do it. I knew I needed to give myself the freedom to try doing my own thing. The freedom to create and collab with other like-minded people. The freedom to quit my day job and get "the fear" (Friends, anyone?), so I could figure out what the heck I wanted. The freedom to make mistakes, work through my blocks, unlearn, relearn, and just go for it.

I'll admit it, it would've been soo much easier to stick with the day job. But I would've been miserable. When I decided to start doing graphic design, I felt like I was finally listening to my gut. And that feels really great.

Sure, it's not all great. Running a business is exciting and terrifying at the same time. You can never say for sure how everything will pan out. How well your program will sell, how many people will sign up for your e-course, if anyone will read your posts...

But you know what? It doesn’t matter. Because you have to do this. It's your calling. It’s part of you and even when it’s hard, it’s the best thing in the world.

Do you run your own business? Why did you start your biz? Isn't it SO worth it??

xoxo, erin


Photo by Sugar Photography.

AS shop coming soon

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just do it already

We're heading into month numero dos of Tiffany Han's 100 Rejection Letters (what the heck is that, you say? Catch up on my first post here!). I can't believe how many light bulb / a-ha / oh duh moments I've had since starting only a month ago.

It's crazy what can happen if you're willing to just sit in the discomfort of the tough questions. What do you really want? What do you love about your job? What do you want to change? Who is your ideal client?

At first these questions feel excruciating. Like omg you'd rather do anything else than answer them. ANYTHING ELSE. Oh Dancing with the Stars is on and Alfonso Ribeiro is doing the Carlton?! These can wait... NO! They can't. Enough dodging the important questions. My business means more to me than that.

If you hang out with these Qs long enough, the answers will slowly start to reveal themselves... here's what I've learned so far:

01 I've learned that I absolutely love designing for other people. I love helping them feel confident in the way their business looks.

I love working closely with an entrepreneur, helping her with her day-to-day graphic design projects - and contributing to building a brand that's recognizably HER.

02 I've learned that everything happening in your business is telling you exactly who your audience is and which services would help them the most. Who's contacting you, who's following you on social media, what are your favorite projects? Pay attention. The answers are there.

My audience? Coaches and bloggers. And saying that makes me the happiest because I love coaches and bloggers!!! Hello, my people! Needless to say I'll be revising my services and bit, which leads me to...

03 I've learned it's okay to change. As Tiffany says, no one is paying that close attention to your business. It's okay to change what you don't like and what's not working. No one will care, no one will be mad. (And if they get mad, they're super weird. Block them immediately.)

I think that's the biggest thing I've learned from 100 Rejection Letters this month (and from Tiffany's uh-mazing podcast. If you're not listening, clear your calendar and binge listen. Now.)

I need to give myself permission to grow and change. However and whenever I want.

No more thinking, planning and researching. Just do it already.

Image by artsocial.