NEW BEGINNINGS

BLB_moodboard

Guys. I'm starting a new collaboration + offering soon and my excitement is off the charts. I can't spill the beans quite yet, but I just had to give you a sneak peek of the moodboard I made for it!

Normally I do moodboards for client projects like logo design and web design. But moodboards can help organize any project or collaboration. It's so helpful to get the look and feel of a project laid out during the building + planning phase. Because really, it informs every phase that follows...

My method for moodboarding? I'll start collecting inspiration on a secret pinterest board and then try to distill it down to just a handful of pins, like you see above. With so much inspiration out there, it can be a surprisingly painful process. But every time I do it, I try to remind myself: the refining process is where the magic happens. And doing said refining with, say, a beer or a margarita? Totally allowed.

I kid, I kid. But I'm not kidding about the awesomeness that is launching this month. And P.S. it involves this superwoman :)

I can't wait to share everything soon! Very soon.

erin
erin

xoxo,