be creative project My year long quest to be more creative continues. This month I shared my office space with this rad blue backdrop from The High Five Factory. Why? Other than the fact that it made my office 10 times more fun? Well, according to this article, a 2009 study found that people solved twice as many “insight puzzles” when surrounded by the color blue. Apparently blue leads to more relaxed and associative thinking. THIS is surely my path to more creativity, I thought. I spent April testing this theory.

After spending the first part of the month intensely focused on creating awesome ideas with my blue backdrop by my side, I realized such intense focus wasn't quite working. I was too focused. I was worrying about the final results for all my projects and getting suuuper stressed in the process. That takes all the fun out of the creative process.

Intentionally attempting to spark creativity is tricky business, guys. In my experience, great ideas can't be forced. The more you try to force creativity, the less likely it is to happen. The best thing you can do is surround yourself with the things that inspire you and then chillax, bro. That way we're calm and receptive to ideas. Stress, anxiety, and working at a frantic pace will NEVER result in new + great ideas. Okay, lesson learned... for the 50th time.

I started to let go towards the end of the month and simply have fun creating without worrying about the final product. Good ideas and creativity definitely started flowing more easily. A sense of lighthearted detachment goes a long way when you're being creative.

What's coming up in May for my Be Creative project will be the perfect follow-up to this month. I'll be exploring the "act like a child" method, which involves more play and FUN. Channeling my inner child will surely help me be more lighthearted. Get ready. All my childhood faves are coming back - bubbles, kites, sidewalk chalk - I'm doing it all in the name of creativity, folks.

HUGE thank you to The High Five Factory for lending me their amazing backdrop!! Fun was had, photos were taken. I highly recommend one for your next event, party, or, ya know, for that empty wall in your office.

Images by artsocial.


blues and booze Happy April, friends! It's a new month and you know what that means... I'm experimenting with new methods for sparking creativity. Can you guess what they are? The title gave 'em away, huh?

The first method I'm already enjoying is surrounding myself with the color blue. According to this article, a 2009 study found that people solved twice as many "insight puzzles" when surrounded by the color blue. Apparently blue leads to more relaxed and associative thinking. Well bring it, blue.

In order to bring more blue into my life, I've teamed up with The High Five Factory. These awesome + talented ladies create one of a kind, custom made photo booth backdrops. I'm pretty stoked to share my office with this rad backdrop for the month. I've transformed an entire wall into a photo-opp-idea-sparking-backdrop-of-awesomeness. I am in love with this thing.

blues and booze

The second method I'm (hesitantly) trying this month involves getting my drank on. Why do I think drinking will lead to more creativity? Welp, researchers at the University of Illinois at Chicago tested students' performance on a series of insight puzzles. Drunk students solved nearly 30% more puzzles than sober students.

The reason being, drunk students have the surprising advantage of not paying attention and thus not inhibiting their imagination. This article says it best: "Although we live in an age that worships focus—we are always forcing ourselves to concentrate, chugging caffeine—this approach can inhibit the imagination. We might be focused, but we're probably focused on the wrong answer."

blues and booze

So interesting, right? That means taking a break from work and going to happy hour with our friends - just letting go for a bit - can actually be the best thing for our creativity. Just to be clear, I'm in no way saying we should all take up drinking to be creative. That would be cray. Plus I'm a major lightweight, I couldn't handle that. I am, however, going to try this approach in moderation and carry its underlying message with me this month: take time to relax, yo! and have fun.

Follow along with my adventures this month on instagram + twitter! I'll most definitely be 'gramming this blue backdrop on the reg...


Huge thank you to The High Five Factory for making my blue experiment possible! Images by artsocial.