TRUST YOUR HEART + GUT

trust

As you guys know, I recently launched It's Business Time with the uhmazing Tiffany Han and Michelle Ward.

It has me thinking and reminiscing A LOT about when I first started artsocial and how terrifying and exciting the whole experience was. Yesterday I started looking through an old journal and found an entry from September of 2011. I had started a day job I already knew I hated and artsocial was just an idea - we didn't even have a website yet! I wanted to share it with you guys:

This is month 2 at [my day job] and we're on the brink of launching ARTSOCIAL.* A lot is happening. So many wonderful things I never thought possible. I just moved in with Kevin and couldn't be happier about it. My stress is getting in the way though. I know I know better. The stress isn't what's real, it shouldn't be my focus.

Magnificent things are happening. I don't want my work stress to overshadow our new home or the excitement of ARTSOCIAL. That stupid [day job] is not that important. Everything I've learned tells me it's never worth it to worry. It's a waste of time, but here I am. I know I am not that job. I'm grateful to be there but it is not who I am or what I'm supposed to be.

I must trust my heart and gut that tells me there are greater things - I don't need to worry myself over that job. I will be fine - better than fine. I am in control of my career. I must remember what's important to me. I am not my job. My real work is not a job.

I am letting good things into my life, incredible things, fun things, bursting-with-joy things. That's what IT IS. Find your fun in each activity, that's the only thing that matters in the end. Following my truth from here on.

Man, high five, 25 year-old me. Isn't it wild to go back through old journals and see how everything turned out? I am SO grateful I found the courage to leave that job and trust that there were indeed greater things, just waiting to meet me on the other side.

xoxo,
Erin

* I doodled little hearts around artsocial, ha!

BOOK CLUB: THE GIRL ON THE TRAIN

the_girl_on_the_train

I was thrilled to join Tiffany on her podcast Raise Your Hand Say Yes to talk about the book The Girl on the Train.

I'm not a huge novel-reader but this one was recommended to me multiple times, so I thought what the hey, I'll put it on my summer reading list (which consists of this one book. Hey, it's a busy summer). Guys, it's SO GOOD.

Major warning: we talk about all the spoilers! So if you haven't read it, walk away now...

Take a listen here!

Did you read it? Wasn't it crazy good? Want to have a party / dish-fest with me and Tiffany?? Join us next week on Wednesday, July 8 at 5pm PST/8pm EST for all the gossip - and maybe some gin & tonics in a can ;) We’ll be gathering on spreecast, RSVP here to get all the deets!

ALSO our next book club pick is Essentialism by Greg McKeown. We’ll be discussing this book on the August 25 episode! S'gonna be good.

Thank you, Tiffany!! You're the best in the land!

SOCIAL MEDIA + COMPARISON TRAPS

RYHSY

You guys. I had the honor of being on Tiffany Han's podcast, Raise Your Hand Say Yes, last week! I'm starting to feel like a little celebrity over here. *brushes shoulder off*

This time we talked about social media and the dreaded comparison trap that can suck us in when we least expect it. Tiffany also somehow got me to share all of my deepest darkest social media secrets - ah! - and we talked about tips for handling social media for your biz without burning out or, ya know, wanting to throw your computer / phone / any social media device into a lake.

Take a listen here, episode 39!

Thank you, Tiffany!! You're the greatest. Let's do this EVERY week, k?

IT'S BUSINESS TIME, YO

You guys. Big news to share today: IT'S BUSINESS TIME!

What does that mean, you ask? Do you need business socks? Well lemme tell you:

Tiffany, Michelle, and I are SO thrilled to announce we're now accepting applications for It's Business Time, our 6-month coaching, branding, and design program dedicated to helping you claim your biz idea and create the platform to authentically offer it to the world.

If you've been thinking about starting a biz or you have a business but it's just not quite working (yep I've totally been there, guys), It's Business Time will give you the clarity, structure, and accountability to make it happen. No more messing around.

After spending 6 months with us, you’ll walk away with everything you'll need - a mission statement, offerings, a custom logo, and a website - to bring your business to life and hit the ground running.

I am crazy excited to be a part of this and help others start an online business. I mean, I was there! I am there! All three of us walk the online biz walk. Three years ago I didn't even think owning my own business and creating my own success was possible. But here I am. It's humbling and exhilarating and I cannot wait to help others do the same. Ah!

The program starts March 30th. There are only 10 spots available. Our acceptances will be on a rolling basis, so get your application in sooner rather than later. There's no obligation to apply. So why not, eh?

This is the year for BIG things. I can feel it. And I can't wait.

xoxo,
Erin

P.S. if you have any questions at all, leave a comment below or hit reply. Woot! Let's do this thang!

WE BE BOOK CLUBBIN'

The Big Leap It's finally here! The Raise Your Hand, Say Yes book club episode!

After Tiffany told me about a book called The Big Leap, I put it on my Christmas wish list and crossed my fingers it would show up Christmas morn. And it did! Shout out to my boyfriend's mom for getting it for me! Thank you, thank you :)

I read it within a week and was instantly determined to put what I read into practice. When Tiffany asked me if I wanted to do a podcast episode about it, I knew immediately my answer was OH HELL YES. What better way to hold myself accountable to my new practice than talking about it publicly? I know, public declaration is scary but it works. Every time.

So here we are. We talk all about The Big Leap, Upper Limit Problems, and our Zones of Genius. I'm tellin' ya, I had no idea how much I was holding myself back until reading the book and talking about it with Tiffany. Lightbulb moments, galore.

Even if you didn't read the book, I bet the topics we talk about will still resonate. I bet you approximately one bajillion peanut butter M&Ms.

We’ll be hosting a twitter chat about the book on Tuesday March 10th at noon PST. I'd love to see you there and hear your thoughts on the book! We’ll be posting questions throughout the hour using the hashtag #ryhsybookclub.

Wahoo! See you Tuesday?

xoxo, erin

P.S. the next book we’ll be covering is The Creative Habit: Live it and Learn it for Life by Twyla Tharp. The episode will air May 5th!


it's business time If you’ve ever felt the call to start an online business but aren’t sure where to start, It’s Business Time is a program with myself, Tiffany Han, and Michelle Ward to help you figure out all of the pieces and turn your Big Dreams into a Legit Biz in 6 months.

On March 13th, we are hosting a free webinar called What We Want You to Know About Starting a Business. Sign up here to get the webinar deets AND priority application information for the program (there are only 10 spots available!).

RAISE YOUR HAND. SAY YES.

erin_podcast GUYS. This week was my birthday AND I'm on a podcast! Talk about a great way to start the year. Especially because it's a podcast with one of my very favorite people in the entire world, Tiffany Han.

I was SO honored and butterflies-in-my-stomach excited when Tiffany asked me to be on Raise Your Hand, Say Yes. I've listened to every episode and get so much inspiration from each woman's story. Seriously, guys, don't listen before bed. The inspiration will keep you awake. I'm speaking from experience.

I hope I contributed some inspiration to the pot! Or at least some food for thought on leaving a "real" job to start a business and what a wild, amazing adventure that can be.

Take a listen here.

Thank you, Tiffany!! You are my business soulmate; the Flo Rida to my dance party.

And P.S. I'm SO THRILLED to be a part of the the Raise your Hand, Say Yes book club! We’re starting with The Big Leap by Gay Hendricks. Get your copy and give it a read, k? The episode will air on March 4th. Woot!

xoxo, erin

JUST DO IT ALREADY

just do it already

We're heading into month numero dos of Tiffany Han's 100 Rejection Letters (what the heck is that, you say? Catch up on my first post here!). I can't believe how many light bulb / a-ha / oh duh moments I've had since starting only a month ago.

It's crazy what can happen if you're willing to just sit in the discomfort of the tough questions. What do you really want? What do you love about your job? What do you want to change? Who is your ideal client?

At first these questions feel excruciating. Like omg you'd rather do anything else than answer them. ANYTHING ELSE. Oh Dancing with the Stars is on and Alfonso Ribeiro is doing the Carlton?! These can wait... NO! They can't. Enough dodging the important questions. My business means more to me than that.

If you hang out with these Qs long enough, the answers will slowly start to reveal themselves... here's what I've learned so far:

01 I've learned that I absolutely love designing for other people. I love helping them feel confident in the way their business looks.

I love working closely with an entrepreneur, helping her with her day-to-day graphic design projects - and contributing to building a brand that's recognizably HER.

02 I've learned that everything happening in your business is telling you exactly who your audience is and which services would help them the most. Who's contacting you, who's following you on social media, what are your favorite projects? Pay attention. The answers are there.

My audience? Coaches and bloggers. And saying that makes me the happiest because I love coaches and bloggers!!! Hello, my people! Needless to say I'll be revising my services and bit, which leads me to...

03 I've learned it's okay to change. As Tiffany says, no one is paying that close attention to your business. It's okay to change what you don't like and what's not working. No one will care, no one will be mad. (And if they get mad, they're super weird. Block them immediately.)

I think that's the biggest thing I've learned from 100 Rejection Letters this month (and from Tiffany's uh-mazing podcast. If you're not listening, clear your calendar and binge listen. Now.)

I need to give myself permission to grow and change. However and whenever I want.

No more thinking, planning and researching. Just do it already.

Image by artsocial.

MAKING THE BIG PLANS

trust For me, 2014 has been about DOING THE WORK. I hunkered down and focused on designing all the things, learning as much as I could and taking on new projects. While I absolutely l-o-v-e-d it, I don't want to get stuck in doing the work mode. It's SO important to stop every once in a while to ask yourself: What is it about my job that I really love? What else is trying to emerge? What do I want my days to look like?

So I've done something pretty big... and a little scary. To help me tackle these big questions, I've joined a little program called: 100 Rejection Letters. Lemme explain... 100 Rejection Letters is Tiffany Han's year-long coaching program and online community that helps you gain clarity, achieve focus, and take action towards building a business (and life!) you love. In other words, it's about pitching your ideas, putting yourself out there, and taking ACTION towards those big dreams you have. Dudes. Sh*t just got real. Over the next year I'm going to push the artsocial train further than ever before. I think I can, I think I can...

I never want to become stagnant or uninspired in my routine. And that's what I love the most about 100 Rejection Letters. It will MAKE SURE I don't stand still, repeating the same routine day in and day out. Cuz who wants that? That's boringtown.

Month numero uno of the program was dedicated to planning, figuring out how I want my biz to grow and who my ideal client is. I've already surprised myself a few times with the changes I wanna make... eep! I'll be sharing my progress and all the behind-the-scenes goodness with you here. Are ya with me? Here we go :)

Image by artsocial.

NEW PROJECT: RAISE YOUR HAND. SAY YES.

podcast cover by artsocialpodcast cover by artsocialSome of the best and most rewarding design projects are those that allow me to reeaally get to know a brand. I’ve been working with Tiffany Han on her graphics since 2013 and it’s been pure magic.

Most recently, I helped design a cover for her new podcast, Raise Your Hand. Say Yes. It's a weekly podcast about the creative adventures of (extra)ordinary people. After listening to the first episode with Erin Loechner of Design for Mankind (omg!), I was hooked.

Each episode is such an open and honest discussion about creativity. It's refreshing and inspiring... plus my favorite topic EVER is how creative peeps overcome their fears and make a career for themselves, on their own terms, doing what they love. Isn't that just the best??

For the photo, we wanted something fun, lighthearted, and creative (of course!). I snapped a few shots in my studio of various props. The gold dino with sequins quickly stood out as a winner - because what's more fun, lighthearted, and creative than that?? Nothing.

For the text, I really wanted it to be fun and personal - just like the interviews. For the main title, we stuck with Tiffany's current font to keep her branding consistent. But then we threw in some custom handwriting, Tiffany's handwriting to be exact! She sent over scans of her writing, which I then digitized in illustrator. SO much fun, you guys. I think it adds the perfect finishing touch.

I'm beyond thrilled I got to work on Tiffany's podcast. What a fun project! And P.S. it's currently on iTunes' list of new & noteworthy podcasts! WHAT. Congrats, Tiffany! :)

FROM THE STUDIO: A DIFFERENT KIND OF STORY

Tiffany Han So excited to share some of my studio work with you today!

When one of my favorite people in all the land, Tiffany Han, came to me with a new + exciting side project - a personal blog dedicated to her growing family - I was on board so fast. Like whoa. She described it as "a different kind of love story, a different kind of parenting story, a different kind of woman-living-independently-with-strength-in-this-crazy-world story..." Right?? I KNEW this was a project I needed to be a part of.

I'm so happy I could contribute to such a beautiful and honest corner of the internet. I can tell it's going to inspire my face off and make me wanna start a family of my own. I mean how beautiful and perfect is her first post about becoming a mother??

Tiffany, thank you for trusting me with your new blog. I'm so excited to follow along :)

Here's a peek at her style guide and what we worked on:

A Different Kind of Story

WHAT WE DID

+ logo design + style guide + custom font family + custom color palette + site template customization

Check out A Different Kind of Story here!

Interested in a new logo or brand refresh? I have a couple spots open for August. Holla at ya girl!

Photo by Tiffany Schoepp.